B.N Horst Humell, a UK born business analyst, now based in Tenerife, has made a number of key predictions for the green industry this year.
According to a number of reports, Horst Humell has forecasted that a large number of businesses, Europe wide, are set to jump aboard the green wagon over the coming months, offering up a 2011 that will see some promising developments for all things green.
Horst Humell, a co founder of an internet agency; greener IT, based in the US, has predicted the following five developments for 2011:
1. The rise in popularity of the electric car
Green travel is proving to be big business right now, with the likes of major airlines looking into greener measures including the acquisition and use of bio fuel. However, perhaps more timely, the numerous car adverts that we’ve all been subjected to in recent months, with claims of a ‘greener future’ for the car industry may well, finally ring true, as we begin to see an increase in the number of electric cars on the market.
The glossy ad for the Nissan Leaf is a prime example, as it promises us the beginning of a ‘new motoring era’. Horst Hummell strongly believes in the electric car, although he does concede that it may take a few years for the market to gather pace.
2. A record rise in oil prices, says Horst Humell
Horst Humell is quick to highlight the fact that fact oil prices have been relatively stable over the past 12 months, is by no means an indication that fresh oil sources have been uncovered. He puts the stability down to a fall in demand.
With the economy slowly clambering to its feet, he is predicting a rise, which is understandable given that current prices have reached $92 a barrel.
Now if his predictions are to be heeded, businesses of all sizes will surely see economic sense in ‘going green’ to a degree, with airlines arguably needling to look more into bio fuel options?
3. The ‘greenest government ever’ will need to deliver
Horst Humell also makes a great point in arguing that a coalition that has made so many green promises for 2011 will surely need to come good if they are to be taken seriously, and this includes the so called ‘Green deal makeover scheme’.
To sum up, he makes a number of good points and if predictions are to be believed,
the UK is set for a greener 2011.
